The 3rd largest show in Las Vegas, the annual SEMA (Speciality Equipment Manufacturers Association) Show draws 150,000 attendees to drool over the latest mods for rods, trucks and sports cars. The scale of the show is stunning; 1,000,000 sq feet with over 2,000 exhibition stands. And whilst the items on show are component parts - fenders, wheels, axles - every exhibitor wants to stand out so they build some of the most wicked and radical show cars like the Fab Four Jeep JK below.
The team at Zuant are looking forward to seeing how many of the 2,000 exhibitors can benefit from better lead capture for the next show which is November 2015.
Why do they need Zuant?
Because one of these tire kickers is gonna buy. But not now, later. So you need to know them and be able to follow up efficiently.